“We keep games under code names and we teach developers to refer to games by their code name. And we’re just really careful about talking about the game internally. We don’t bring external folks through unannounced product areas. But I think even I’m surprised that we were able to keep it under wraps all the way to the end.” said Rob Pardo, vice president of game design at Blizzard Entertainment, in an interesting intervew about StarCraft 2 over at MSNBC.

Here is the link.